Remediation is argued as a defining characteristic of the new digital media.
The spectrum of ways new media remediates old media is characterized by a spectrum ranging from Immediacy to Hypermediacy.
Immediacy: Media that aspires to a condition of transparency. The aim is to make the viewer forget that they are watching a film/cinematic using means of photo-realistic images and immersive virtual reality as an example.
Hypermediacy: Artefacts that are aware of and wish to display their own constructed nature. They call attention to their own constructed nature all the time using means of the world wide web and computer game user interfaces as an example.
Remediation can refer to a range of conventions, we can find examples of aesthetic conventions being traded between different media. Photorealism as an example of immediacy is not used to preserve to medium of photography. The same can be said of Hypermediacy, it's not the aesthetic preserve of the world wide web, but picked up by television and news stories.
Remediation takes place when it may take time for a new medium to develop unique content, such as games and video and other media.
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