Thursday 29 March 2012

Task: Gender & Games.

Segregation in the Games Industry

The games industry is made up of many different specialities including development, production, design, level design, audio design, art, etc.  I has been reported that the UK games industry has over 9000 employee's and the percentage of women in core senior roles is just 6.9%.  It has become apparent that over the years, the industry is losing it's appeal to a more diverse workforce.

Horizontal and Vertical gender segregation is said to exist within the games industry. Vertical segregation represents the difference between the numbers of men and women in a senior roles within the industry.

It has been said that women are more likely to be represented at the senior levels in some areas due to the increasing number of women in those areas.  This suggests that there is both Horizontal and Vertical segregation within the industry.

- Table: The percentage of men and women in each job description within the gaming industry.


The majority of women in the games industry seem to work in managerial, administrative, marketing and public relation roles.  Due to the lack of women in other roles, women have little voice in the content and production of games.

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